As such you get a mixture of the two which, despite being largely well executed and logical, fails to really satisfy either demographic.Īs far as fitness capability goes, the SWR10 does just about the bare minimum. In fact it may be a little harsh to compare the SWR10 to the likes of the Jawbone UP24, as it actually lies somewhere between fitness tracker and smartwatch (like the Samsung Gear 2).

Rather fittingly, and perhaps rather tellingly, the resulting product is not bad, but it’s definitely not outstanding either. It also makes the Xperia line of handsets, which we’re rather fond of.įor a company with such a wide net, yet such high standards, we weren’t really sure what to expect from its branching out into yet another niche. The SmartBand SWR10 is made by Sony, the same Sony that brought you, well¦ just about every piece of electronics under the sun. Companies like Misfit, Jawbone and Fitbit all specialise in wearable tech, and so you can expect a reasonable level of dedication across the board, if a slight lack in device-specific features. Whilst we’ve covered all of the major contenders in the fitness wearable market on What Mobile at this point, they have all been manufactured by third-parties.

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